Part of: GS-Prelims and GS-III: Environment & Climate change
About the campaign: An initiative to promote zero-pollution delivery vehicles by working with consumers and industry.
The campaign aims to accelerate adoption of electric vehicles (EVs) in the urban deliveries segment and create consumer awareness about the benefits of zero-pollution delivery.
Urban freight vehicles account for 10 percent of freight transportation-related CO2 emissions in India, and these emissions are expected to grow by 114 percent by 2030.
EVs emit no tailpipe emissions, which can contribute immensely to an improved air quality. Even when accounting for their manufacture, they emit 15-40 percent less CO2 compared to their internal combustion engine counterparts and have lower operational cost.