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Five Star Villages Scheme launched

  • IASbaba
  • September 19, 2020
  • 0
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Five Star Villages Scheme launched

Part of: GS Prelims and GS-II – Welfare Schemes

In news

  • Five Star Villages scheme has been launched recently.
  • Ministry: The Department of Posts, Ministry of Communications. 

Key takeaways

  • Aim: To bridge the gaps in public awareness and reach of postal products and services, especially in interior villages.
  • Objective: To ensure universal coverage of flagship postal schemes in rural areas of the country.
  • It has three components: (1) Product and Service Availability; (2) Product and Service Publicity; (3) Product and Service Marketing.
  • Branch offices will function as one-stop shops to cater all post office related needs of the villagers.
  • Implemented by: A team of five Gramin Dak Sevaks. They will be assigned a village for marketing of all products, savings and insurance schemes.
  • Team will be headed by: Branch Post Master of the concerned Branch Office.
  • The scheme is being launched on pilot basis in Maharashtra. Based on the experience, it will be implemented nation-wide.

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